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It happened. It’s all about the most energy efficient, eco friendly, and products using sustainable materials. They are the products the market wants.

Proof? Tesla Inc. displaced Toyota Motor Corp. as the world’s most valuable automaker.

Tesla has just transformed an industry that’s relied on internal combustion engines for more than 130 years.

Shares of Tesla, which have nearly tripled since the start of the year, climbed about 25%, giving Tesla a market capitalization of $224.1 billion, surpassing Toyota’s $204.9 billion.

The most cost effective brand bowed to the brand for the environment.

Chief Executive Elon Musk has ignored or broken many of the established auto industry’s rules and norms in the 10 years.

He sold cars online and assembled in high-cost California. Although his company’s value has soared, there remains a gulf in the scale of his company and the world’s biggest car manufacturers.

Tesla produced 103,000 vehicles in the first quarter. Sounds like a lot? Well, it is only about 4% of the almost 2.4 million made by Toyota.

Tesla turned over 90,650 cars to customers in the three months that ended in June. That’s more than what they delivered in the first quarter when there was no lockdown.

Musk overcame a roughly seven-week shutdown of Tesla’s California car plant by ramping up output at its new factory near Shanghai. Localizing production in China is helping reach more customers in the world’s largest electric vehicle market by lowering prices. The period also was the first full quarter of deliveries for the Model Y crossover, which Musk has predicted will become Tesla’s top seller.

Gene Munster, a managing partner at venture capital firm Loup Ventures, said that Tesla is winning because they have a product that is measurably better than both gas and electric competitors.

Toyota is trying to catch up.

After pioneering gas-electric vehicles with the Prius hybrid, Toyota was late to shift to fully electric autos and has wagered heavily on hydrogen fuel cells.

The company is now making a series of high-profile investments in EVs and self-driving cars.

The manufacturer has forecast an 80% plunge in profit this year and expects it could take until the first half of next year before the auto market recovers to pre-pandemic levels.

The new position of Tesla and the direction of Toyota should give you a good indication as to where the market is going in terms of the types of investments that will offer the best returns.

It’s all about sustainable development, eco-friendly products… and metals will make that happen.

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